Higher results from local SEO can increase brand recognition and credibility with potential customers. The “near me” search is used by 82% of smartphone users. As a result, if your company appears highly in pertinent search results, you are likely successfully targeting the neighborhood’s residents.
If you want your brand to be more popular, you should focus on local SEO. Local SEO can help your company to attract more business locally. More traffic means more sales, and that is exactly what you want. Local SEO can help you to reach out to your potential customers.